The High-Impact, Zero-Fluff Way to
Launch or Reset Your Business
Imagine launching or upleveling your business in just 13 weeks with the support of a community, the guidance of an expert coach, and the step-by-step process of a framework that works.
For the Aspiring Business Owner
Imagine finally having the clarity, direction, and support you need to fully launch your business. What would it mean to you to sign your first clients? What would it feel like to have the freedom to work when and where you want? How powerful would it be to support a life you love by sharing your gifts and expertise with others?
For the Current Business Owner
Imagine aligning your business so powerfully with your vision that you feel inspired again. What would it mean to you to achieve your financial goals each month? How would it feel to simplify and focus your offerings and marketing? How would you show up in your business if you knew exactly how you'd take it to the next level?
Who's it for?
This group coaching program is ideal for current and aspiring small business owners looking to start or grow a service-based business.
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Coaches
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Consultants & Freelancers
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Fitness & Wellness Providers
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Healers & Light Workers
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Business Service Providers
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Digital Course or Product Creators
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Other virtual service providers
Building a Business Doesn't Have to Be a Struggle
Will it challenge you? Sure! Will it expose you to the unknown? Absolutely. Will it be easy? Not always! But it does not have to be painful, overwhelming, or depleting.
The Business Firestarter saves you from the struggle.
With this program, you can say goodbye to...
Countless hours spent Googling, trying to weed through hundreds of resources that all have a different perspective
Putting tons of energy and effort into a business that isn't set up to meet your financial goals
Wondering how to apply what you've learned to your own unique situation
Feeling alone and isolated as you work through imposter syndrome and fear
Allowing indecision, lack of clarity, or open-ended questions to paralyze you in inaction
Feeling lost and overwhelmed, without a clear direction and strategy
Getting trapped in the spiral of planning and preparing instead of making it happen
Trying to find the time and space to work on making it all happen
Wondering what you're doing wrong and not knowing what to do differently
Spending your precious time and resources on things that are not moving the needle
I took the Business Firestarter course, and the “ROI” was so much more than I could have ever expected. I can’t recommend it enough. I met an incredible group of women who are equally passionate. I developed a no-nonsense plan of action, and I felt confident in my direction. This course worked so well that I am actually booked BEFORE my launch. Thank you Geri for your guidance and ability to hold space for all of us. Geri is incredible, and I am so grateful.
Sarah O'Neill
The Business Firestarter program was everything I needed and more. It provided all the support, information, resources, and community one would need to start a profitable business. It honestly exceeded my expectations. Every week the information became more and more valuable. Geri, along with the rest of the group members, provided such a safe space for community, asking questions and gaining the confidence to move forward with your plans and ideas. I highly recommend this program to anyone who has a business idea but is struggling to get started.
Leeza Smith
Rant & Release Community Circles
The Leeza Rants Podcast
The Next full business firestarter
Will be held in 2023
Join the waitlist to reserve your spot
What's Included?
12 Live Educational & Group Coaching Sessions
12 Bonus Videos from Guest Experts
Weekly Exercises & Step-by-Step Guidance through the Framework
Optional Weekly Coworking Pods
Digital Platform Access for 6 Months After Program End
Pairing with Accountability Partner
Networking Access to Private Firestarter Alumni Group
Live Session Recordings
Honestly? I gained more knowledge about launching small, attainable, scalable startups in this 12-week program than I did in a year-long entrepreneurship course in my business degree.
If I didn't take this course, I would still be in a spiral of self-doubt. This course was the pedal-to-the-metal that I needed to jolt me out of my own fears and insecurities and actually start building the projects that I'm passionate about.
From the moment I first chatted with Geri, I knew The Business Firestarter was going to be like boarding an airplane to a new destination...and breaking the sound barrier on the way. This program is fast-paced, engaging, empathetic, tough-loving – it is the perfect antidote to any thoughts of "My idea isn't great" or "I couldn't run my own business!"
Geri is a coach who not only provides the training regimen but who also runs alongside the team. It's hard to find someone who is so passionate about being all of those things, and I am so grateful for the opportunity to have learned so much from her!
Jenn
The 13-Week Journey
Over the course of this program, you will learn and work through The Business Firestarter framework via weekly live sessions with Geri, group Q&A, in-platform videos and exercises, and weekly homework assignments.
Week 0
Welcome
Before the program even begins, gain access to the digital platform, where you'll learn how to lay a strong foundation for the weeks ahead.
Week 1
Mindset Mastery
Gain tools to navigate self-limiting beliefs, common fears, imposter syndrome and more to achieve an entrepreneurial mindset.
Week 2
Money Mindset
Identify money mindset blockers, work towards a money positive mindset, and learn how to overcome resistance to sales.
Week 3
Brand Guidelines
Let's dream big, gain clarity on your vision, and define a brand that is in total alignment with the life you want and the impact you'll make.
Week 4
Business Planning
Clearly define your financial goals and the offerings, offering funnel, pricing, and milestones that will put you on the path to achieving them.
Week 5
Offering Creation
Define and build your minimum viable service or digital product, or revamp your existing offerings so they're ready to go live.
Week 6
Launch Strategy
Start creating your campaign plan to launch your new business or new offerings to your existing network so you can begin monetizing them.
Week 7
Catchup Week
Take the week to catch up on the exercises from Weeks 1-6. There is no live session this week but the optional coworking pod is on.
Week 8
Content Creation
Learn content strategy and best practices that you can implement in both your launch campaign and always-on marketing.
Week 9
Discoverability
Dive into profile optimization, keyword planning, SEO, and other strategies for becoming a highly discoverable business.
Week 10
Attract Success
Choose your launch date (some people launch in Week 10!). Learn how to master the art of balance in doing + being in success.
Week 11
Marketing Funnel
Let's define your marketing channels and develop a full-funnel strategy to find, engage, and convert your ideal clients.
Week 12
Channel Strategy
Built out strategies for each of your marketing channels. Learn how to design campaigns and plan your tactics in alignment with goals.
Week 13
Map & Commit
Combine all of your work into an actionable roadmap that you can follow for the next 3-6 months. Learn tools for productivity and focus.
Meet Your Guest Experts
Gain access to 12 Bonus Videos from experts in their field! There's so much to gain from these value-packed videos, which range from guided meditations to how-to tutorials to focused deep dives.
Prep to Scale™: Choosing Your Business's Legal Entity
By Autumn Witt Boyd
Founder, Lead Attorney of The AWB Firm
The Energetics of Money
By Misty Lynch, CFP®, Investment Advisor
Owner, Demystifying Money Coaching
Using Manifestation to Grow Your Business
By Sara Cardinale, Purpose & Success Coach
If you are looking to launch (or scale) a biz, Geri is THE coach to work with and The Business Firestarter is the structure you didn't know you needed. Geri cuts through the fluff, simplifies, and gives you the "must have" roadmap to turn your idea into a reality. Before working with her, I spent 6 months paralyzed by self limiting beliefs and telling myself I would work on my business when I have the time. Within 10 weeks, I progressed further than I could have imagined. I am on the verge of launching and could not have done it without her (and the building block framework she developed).
Tiff Weil
BONUS: One Month Free Coaching
Every member of The Business Firestarter is eligible to receive one month of free small group coaching following the end of the program, if they meet the following requirements:
Attend all 12 live sessions
Complete all in-platform exercises
Meet Your Business Firestarter Coach
Hi, I'm Geri
I'm a former startup and corporate marketing leader turned successful six-figure entrepreneur, and wow do I have a lot to share with you.
I've served as a leader in business strategy, marketing strategy, brand development and so much more...
Over the past decade, I developed a powerful approach to launching and growing businesses from the ground up, and turned my expertise into a business launch framework that actually works.
It works so well, in fact, that I earned $10k in my second month as a business coach, and now enjoy the freedom of consistent five-figure months while working under 40 hours per week.
It is my mission to combine coaching and leadership with my business and marketing expertise to help you achieve the freedom you want in life via small business ownership.
Are you interested in The Business Firestarter,
but still have questions?
Schedule a 15-minute Chat with Geri
Geri's program allowed me to stop just thinking about starting my new business and instead taking actionable steps to launching. Geri's guidance and support was crucial to feeling the confidence I needed to put my vision into reality. Her weekly lessons were full of useful nuggets and built off each other so that by the end I had a thoughtful plan on how to launch successfully. I'm so grateful to the amazing women she gathered in this program- I learned from each and every one of them. I got from this program exactly what I was hoping for: support and accountability.
The Business Firestarter is a class that I thought I needed, but I didn't know how much I needed it. The class covered every aspect of both starting a new business and launching new offerings. Not only was Geri informative but she was validating, personable, and inspiring throughout the class. The invaluable material are things that I will use in both my professional and personal life.
Elise Silver
Geri’s coaching provides knowledgeable guidance, enthusiastic motivation, and kind-hearted support. The Business Firestarter Group Coaching Program was well-organized, gave me a sense of clarity around complex topics, provided me with insights about myself in relation to my business, and supported me in moving forward when I encountered obstacles or had questions. Now that I have completed the program, I possess the information, structures, and mindset that I need to address all the tasks that I must accomplish in order to start my business. Thank you Geri for giving me the tools and the confidence to set up my business for success.
Coach Jen (Jenifer Kirin)